Tech enthusiast and growth hacker. PR and Growth Hacker at Hueval (https://www.hueval.com/)
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Photo by Igor Miske on Unsplash

Talks of new technologies stealing our jobs are not a 21st-century thing. One could say the kickstart of unemployment fears was the Luddist movement during the industrial revolution in the UK, but we find evidence of technological unemployment even in Aristotle or during the Romans! For instance, in the 1st Century AD, Emperor Vespasian refused to implement a technology that cut the costs of transportation since this could affect employment in the Empire.

Let’s fast forward to the 20th century: the world already witnessed two industrial revolutions and was about to enter the third one. Technological unemployment is a hot…


On November 29, 2018, after years of silence, the anonymous creator of Bitcoin, Satoshi Nakamoto, gave signs of activity on the social P2P Foundation, when Nakamoto friended another user — Wagner Tamanaha, a Brazilian cryptocurrency enthusiast, according to his about me bio on the social — and posted the word “nour” in parenthesis. The meaning of such a word is still debated.

Some have suggested a possible hack of the gmx email account linked to Nakamoto (satoshin@gmax.com) and that it might not actually be him/her to show activity on the account. …


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Photo by Sigmund on Unsplash

And it doesn’t really apply to GameStop alone…

How can I even start an article whose topic is that a bunch of Reddit users violently startled the American establishment — to the point that the CEO of NASDAQ proposed to halt trading due to unusual activity in the stock?

It can’t help but remind me of that time that Jim Carrey got in a Twitter feud with Alessandra Mussolini, granddaughter of the infamous Italian fascist dictator and current politician. Such a world we live in.

Although… If a Canadian movie star and a dictator’s granddaughter have ground to be an improbable duo for a social media feud, the…


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Photo by Jacqueline Day on Unsplash

Can we conceive beauty as an objective parameter — and thus achieve corporate communication goals— or is it merely subjective and out of an agency’s understanding?

At the end of the day, digital communication centres around two main goals: to pass a message on the audience effectively and beautifully.

From a business perspective, marketing agencies serve this purpose, that is to help their customers widen their reach, convert new leads and retain the already-acquired ones. This requires a certain creative verve, which — together with the algorithmic expertise about the search engines — makes up a great deal of the marketing strategy and represents the battleground where different agencies fight each other to secure the next contracts.

Corporate communication is a result of all these efforts…


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Non tutto è perduto. Serve solo un po’ di umanità.

Non c’è bisogno di dire quanto il coronavirus ha trasformato le nostre vite, sia professionali, che personali. Il lavoro e il rapporto coi colleghi oramai è principalmente digitale, le comunicazioni interne sono incentrate sulla sicurezza e il contenimento del danno, le newsletter mostrano gli sforzi delle aziende e di come stanno gestendo la pandemia.

È sicuramente fantastico sapere che lì fuori c’è ancora chi non si arrende e mantiene le corde del business nonostante i tempi duri. Tuttavia, newsletter, notifiche, post sui social con le ultime novità aziendali e le loro strategie per mantenersi attivi possono risultare esempi di “business-centered…


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Not all hope is lost. It’s just a matter of humanity.

There’s no need to say how the coronavirus has reshaped both our personal and professional lives. Coworking is now mainly digital, internal communications are centred on safety and damage control, newsletters show the brands’ efforts to cope with the pandemic… I mean, how many of us have received emails even from the café we’ve been to that one time on the other side of town just to get some wifi?

It sounds great to know that there are people out there who don’t give up and try to keep the business running despite the harsh times. However, newsletter, notifications, social…


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Photo by PhotoMIX Ltd. from Pexels

Arguably, what made cryptos so successful in the first place is the possibility of having a recognised valuable asset without the hassle of complying with banking and legal regulations.

Sure, this wasn’t Satoshi’s main task when he published his whitepaper on the cryptography mailing list at metzdowd.com, but this feature caught much of the attention of investors trying to find new ways to make easy money.

Obviously this brought the ‘market wanna-be’ to be a nest of hackers, scams, and trading of many assets at best bordering on the limit of legality — if not utterly ending up in the…


Many of the readers and investors interested in cryptocurrencies and blockchain do the common mistake of picturing them as the same blur, undefined, structural trading system.

However, the reality of facts is quite different: blockchain is a system, a model, consisting in a growing list of records (called blocks), while cryptocurrencies are only one of the uses you can have of a blockchain-based ledger. Blockchain-based apps and technologies can exist for other purposes than merely virtual currencies and trade.

Now, the reader may be thinking: “I clicked on here ’cause I saw ‘China’ in the title, what’s with this lecture-like…


The hype for blockchain and decentralised currencies does not seem to stop.

The power of blockchain lies in the fact that it does not only have the potential to reshape the financial world but it can also affect the wider social context such as promoting gender equality, delivering a valid alternative to store and exchange money in those areas of the world where traditionally finance failed to supply a solid infrastructure.

Now, let’s imagine that we are dealing with a group of people who have no access to proper, formal financial services.

Traditional banking would tell them to pass through…


The Sharia-compliant Islamic financial systems — that is, Islamic Banking — were conceived in the 1970s and are gaining more and more ground in the sector, given their potential to attract a very large number of clients, since Islam is the religion that is spreading fastest in the world.

Even traditional banks and financial institutions are opening — or intend to open — a branch that deals with Islamic Banking to expand their range of services.

However, what makes Islamic Banking extremely fascinating is the crossover between the financial services it offers and the Islamic Canon Law, the Sharia.

In…

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